They need somebody out this week, and they’re choosing on a phone.
They’ll look at two or three companies, read the reviews, look for proof you’ve done this before in their town, and call the one that looks like they’ll actually show up. Most of that decision is your website, and it’s made before anybody dials.
Things I hear from owners in your line of work.
Say plainly what you do and where, with real town names, and use a quote form that asks for the address and the job before it reaches you. The wrong calls weed themselves out and the right ones arrive ready to quote.
He almost certainly has a page for each service and each town. Google ranks what it can match, so a roofing page and a Sherman page beat one homepage that mentions both in passing.
Quote requests land in your texts with the job, the address and photos attached. Answer them at lunch instead of playing phone tag for three days.
A gallery you add to from your phone the day a job is finished. Nothing sells a contractor like finished work in the customer’s own town.
Built around how your business actually runs.
These are the pieces that matter specifically for contractors & home services, rather than a template with your photos dropped into it.
Quote requests that carry the job
The address, what needs doing, how soon, and photos if they have them. The first message tells you whether it’s worth a truck roll.
A page for every service and town
Roofing in Sherman, bee removal in Collin County. Built around the searches that turn into jobs, and only for places you actually work.
Finished work up front
A gallery for each job, with the town and what was done. Buyers want to see something like theirs, near them, before they call.
Prices where you can publish them
Where the work is predictable, a real number. A starting price filters out the shoppers before they call, and the ones who do call are already half sold.
The office side, if you want it
Leads, schedules, quotes and invoices in one place. A metal roofing company I work with tracks every job from quote to done, crews and all, on software I built for them.
Built for a phone in a driveway
A call button that never scrolls away, big tap targets, and pages that load on one bar of signal.
One extra job usually pays for the website for the whole year.
Sites like this, running right now.
Go and click around. Real businesses, currently trading, and I still work with every one of them.
Two ways to change something, and both are easy.
In your line of work the details change constantly. You should never be waiting on somebody else to update them, and nobody should be billing you for a two-minute edit.
Text me. It’s usually done before you set the phone down.
New price, new photo, closing early on Christmas Eve. Send it however you like: call, text, email, Facebook message. I’m usually on it right away, and I’m not going to nickel and dime you over the small stuff that comes up week to week.
Most of my clients work this way and it’s a big part of why they stay. No support ticket. No portal login you’ve forgotten the password to. No waiting three days on a web company that stopped caring about your account in 2023.
972-853-1626Or do it yourself from your phone in about fifteen seconds.
On the packages that include it you get a plain editor for the parts that move. It looks like filling out a form rather than building a page, so there’s nothing to learn. You can’t break the layout and you can’t accidentally take the site down.
Some owners are in there daily. Others have never once opened it and just text me instead. Both are fine. It’s there if you want it.
The moving parts are yours. Everything underneath is mine. Hosting, security, updates, backups, speed, and anything that goes properly wrong at two in the morning stays with me on every plan. You never have to think about it.
It should connect to what you already use.
Tell me what you run on the first call. If it connects cleanly, I’ll connect it. If it doesn’t, you’ll hear that instead of a promise about something that only half works.
Want to see what I’d do with yours?
Send me your current website and you’ll get back what’s working, what’s costing you calls, and what I’d change first. Free, no obligation, and we’ll go over it together on a call if you want.
Contractors & home services: common questions
Yes. The shape of the job is the same: somebody local searches, compares two or three companies on a phone, and calls the one that looks capable and available. My live proof on this page is a home builder and a bee removal company rather than an HVAC or plumbing shop, and I’d rather say that than imply otherwise. Call me and I’ll walk you through what your build would look like.
Where the work is predictable, usually yes. It’s the first thing people want to know, and a starting price saves you the calls that were never going to book. For jobs that vary, a quote form that asks the right questions does the same work.
Only the towns you actually work in and want more work from. Fifty near-identical town pages will get you penalized. A handful of real ones, each showing a job you did there, do the opposite.
Yes. Lead tracking, scheduling, routes, quotes and invoices, built around how you already work rather than how a software company thinks you should. Every one is different, so that part gets a real number on a call.
Two to four weeks for most. Photos of finished jobs are usually the slow part, and they’re also the part that does the most selling.
Not quite your business?
These pages exist because I have live clients in them. Most of my work sits in trades with no page here at all. Tell me what you do and you’ll get an honest answer about whether I’m the right fit.